BOX OFFICE REPORT
July 23-25, 2021
(estimates from BoxOfficeMojo.com)
|Snake Eyes||$13.5 million|
|Black Widow||$11.6 million|
A New Legacy
M. Night Shyamalan continued his box office resurgence with Old. The adaptation of a French graphic novel scared up $16.5 million. That marks his third straight No. 1 opening, after Split and its sequel Glass. While that number isn’t astonishing, it’s a strong debut for a movie that had no big stars or name recognition, and was sold solely on the name of a filmmaker who was a laughingstock a decade ago. There are also any number of intangible factors, including surging coronavirus cases and the start of the Olympics. Still, it only cost a reported $18 million.
Despite its recognizable G.I. Joe brand, Snake Eyes debuted with $13.3 million. That’s far lower than past entries The Rise of C.O.B.R.A. and Retaliation. This prequel is firmly in the “Movies No One Asked For” group, though some critics have praised its action scenes. Black Widow dropped to third place. Its returns are certainly a far cry from where we were two years ago with the MCU, but there’s absolutely no reason to hit the panic button.
Space Jam: A New Legacy, meanwhile, suffered a big round 2 loss. Slipping nearly 70 percent, it’s sitting at only $51 million so far. The original made $230 million worldwide. Another Jordan record Lebron won’t break. F9 rounded out the Top 5. It surpassed A Quiet Place Part II to become 2021’s biggest movie. But it will likely fall to Black Widow next week.
Outside the top 5:
- This Weekend’s Indie Champ: Ailey, a documentary on dancer and choreographer Alvin Ailey. Playing on a pair of screens, the Neon-released film earned around $8,000 on each one.
- Joe Bell may have had its heart in the right place, but the film got poor reviews and had a dismal box office return. Based on the true story of a man who walked cross-country to speak out against bullying after the death of his son, the Mark Wahlberg vehicle opened on more than 1,000 screens but earned a weak $707,185.
- There’s unlikely to be an even bigger Tournament of Champions some time soon. The Escape Room sequel fell to sixth place and has yet to cross $20 million.
It’s the biggest weekend of the year so far, with Jungle Cruise, The Green Knight and Stillwater battling it out. But of course Jungle Cruise will be the No. 1 film with anywhere from $35 to $40 million, with the others earning respectable but unimpressive takes in the $10 to $15 million range.