Weekend Box Office Report: July 4-6 2014

By Kip Mooney • On • In News News 0

 

BOX OFFICE REPORT July 2-4, 2014(estimates from BoxOfficeMojo.com)

TOP 51. Transformers 4 ($36.4 million)2. Tammy ($21.1 million)3. Deliver Us From Evil ($9.5 million)4. 22 Jump Street ($9.4 million)5. How to Train... 2  ($8.7 million)

For the first time all summer, there's a repeat at No. 1. Transformers: Age of Extinction held on to the top spot, something no other movie has done since Captain America: The Winter Soldier back in April. It's not so rosy, though. With only $36.4 million, that's nearly a 64 percent drop, and any hopes of $300 million "” or even being the No. 1 movie of 2014 "” are now out of reach.

Of the three major releases, Tammy did the best by far. It made $21.1 million over the weekend and $32.9 since opening Wednesday. It once again proves America still has not gotten Melissa McCarthy Fatigue. And since Tammy is a marked improvement over the likes of Identity Thief and The Hangover Part III, it makes sense.

Deliver Us from Evil is yet another cheaply made horror movie, this one embedded in a cop movie. Its $15 million haul since Wednesday isn't fantastic, but continues to prove horror movies are still a profitable genre, since they don't need an army of special effects people.

Outside the top 5: - This Weekend's Indie Champ: Begin Again was on top again, averaging $7,520 in its expansion to 175 screens.

- Earth to Echo, the found-footage E.T. ripoff, made $8.2 million over the weekend and $13.5 million since Wednesday.

- Sadly, no results were available for the Roger Ebert documentary Life Itself.

Next week: Dawn of the Planet of the Apes is the only new wide release and will absolutely be No. 1. Rise of the Planet of the Apes opened with $54.8 million back in 2011. This one's getting astonishingly good reviews, so $60 million seems within reach.

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About Kip Mooney

Kip Mooney
Like many film critics born during and after the 1980s, my hero is Roger Ebert. The man was already the best critic in the nation when he won the Pulitzer in 1975, but his indomitable spirit during and after his recent battle with cancer keeps me coming back to read not only his reviews but his insightful commentary on the everyday. But enough about a guy you know a lot about. I knew I was going to be a film critic—some would say a snob—in middle school, when I had to voraciously defend my position that The Royal Tenenbaums was only a million times better than Adam Sandler’s remake of Mr. Deeds. From then on, I would seek out Wes Anderson’s films and avoid Sandler’s like the plague. Still, I like to think of myself as a populist, and I’ll be just as likely to see the next superhero movie as the next Sundance sensation. The thing I most deplore in a movie is laziness. I’d much rather see movies with big ambitions try and fail than movies with no ambitions succeed at simply existing. I’m also a big advocate of fun-bad movies like The Room and most of Nicolas Cage’s work. In the past, I’ve written for The Dallas Morning News and the North Texas Daily, which I edited for a semester. I also contributed to Dallas-based Pegasus News, which in the circle of life, is now part of The Dallas Morning News, where I got my big break in 2007. Eventually, I’d love to write and talk about film full-time, but until that’s a viable career option, I work as an auditor for Wells Fargo. I hope to one day meet my hero, go to the Toronto International Film Festival, and compete on Jeopardy. Until then, I’m excited to share my love of film with you.

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