“Magnificent Seven” Doesn’t Live Up To Its Title

BOX OFFICE REPORT

September 23-25, 2016

(estimates from BoxOfficeMojo.com)

 

TOP 5

The Magnificent Seven  $35 million
Storks $21.8 million
Sully $13.8 million
Bridget Jones's Baby $4.5 million
Snowden $4.1 million

 

The Magnificent Seven debuted at No. 1 with an estimated $35 million. That's director Antoine Fuqua's best opening ever and the third biggest opening for star Denzel Washington, firmly into the Old Man Kicking Ass phase of his career. So why doesn't it feel, well, magnificent? Partly because of its aggressive promotion, and teaming Denzel with newly minted star Chris Pratt seems like a no-brainer for a massive opening, at least one bigger than Sully, which isn't exactly an action movie. Still, it's the second-best debut for a live-action Western (behind only Cowboys & Aliens).

 

Storks only delivered a so-so opening. $21.8 million is fine for a movie that's going straight into backseat DVD players in a matter of months. But that's not very good if Warner Bros. animation ever hopes to compete with Sony, let alone Disney.

 

Still, that was enough to push Sully to third place. That film even added several screens this weekend as it's holding shockingly well. By next week, it will be Clint Eastwood's third biggest film as a director.  Bridget Jones's Baby, Snowden and Blair Witch all tumbled further from their sad debuts. Not a one will even crack $40 million, and only the latter can say with certainty that it at least turned a profit.

 

Outside the top 5:

  • This Weekend's Indie Champ: The Best Democracy Money Can Buy, an "exposé" about alleged voter suppression from muckraking journalist Greg Palast. The doc played on only one screen and made $10,000.
  • Queen of Katwe opened decently in limited release, earning $350,000 on 52 screens. Hopefully it will find the audience it deserves when it goes wide next weekend.
  • Quietly opening on Labor Day Weekend, the Mexican high school comedy No Manches Frida has become one of the biggest foreign language films of all time in the U.S., taking in $10.3 million to date.

 

Next week: The real-life drama of Deepwater Horizon takes on the fantastical action of Miss Peregrine's Home for Peculiar Children. This one's a tough call, but I think Deepwater Horizon takes it with $40 million, with Miss Peregrine right behind with $36 million.

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About Kip Mooney

Kip Mooney
Like many film critics born during and after the 1980s, my hero is Roger Ebert. The man was already the best critic in the nation when he won the Pulitzer in 1975, but his indomitable spirit during and after his recent battle with cancer keeps me coming back to read not only his reviews but his insightful commentary on the everyday. But enough about a guy you know a lot about. I knew I was going to be a film critic—some would say a snob—in middle school, when I had to voraciously defend my position that The Royal Tenenbaums was only a million times better than Adam Sandler’s remake of Mr. Deeds. From then on, I would seek out Wes Anderson’s films and avoid Sandler’s like the plague. Still, I like to think of myself as a populist, and I’ll be just as likely to see the next superhero movie as the next Sundance sensation. The thing I most deplore in a movie is laziness. I’d much rather see movies with big ambitions try and fail than movies with no ambitions succeed at simply existing. I’m also a big advocate of fun-bad movies like The Room and most of Nicolas Cage’s work. In the past, I’ve written for The Dallas Morning News and the North Texas Daily, which I edited for a semester. I also contributed to Dallas-based Pegasus News, which in the circle of life, is now part of The Dallas Morning News, where I got my big break in 2007. Eventually, I’d love to write and talk about film full-time, but until that’s a viable career option, I work as an auditor for Wells Fargo. I hope to one day meet my hero, go to the Toronto International Film Festival, and compete on Jeopardy. Until then, I’m excited to share my love of film with you.

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