BOX OFFICE REPORT "” July 26-28, 2013(estimates from BoxOfficeMojo.com)
TOP 5
1. The Wolverine ($55.0 million)2. The Conjuring ($22.1 million)3. Despicable Me 2 ($16.0 million)4. Turbo ($13.3 million)5. Grown Ups 2 ($11.5 million)
As the weekend's only new wide release, The Wolverine sliced and diced the competition. It earned an estimated $55 million, more than good enough for first place. Still, that's the lowest major Marvel opening since Marvel Studios began its box office stranglehold in 2008. That's just a hair below X-Men: First Class and The Incredible Hulk, and neither of those were in 3-D.
The Conjuring, despite its predictable second-week drop, is well on its way to being the highest-grossing R-rated horror movie since 2000. It should pass the first three Paranormal Activity films in the next two weeks. It doesn't have a shot at beating older phenomenas The Blair Witch Project or The Exorcist, but it's still quite impressive.
Finally, Despicable Me 2 surpassed $300 million, only the second film of the year to do so. It's already beaten the original film, and it's only been in theaters a month. It also beat Monsters University. There's almost no chance any other animated film this year"”Planes, Cloudy with a Chance of Meatballs 2 or Frozen"”will make as much.
Outside the top 5: - This Weekend's Indie Champ: Woody Allen's latest, Blue Jasmine, a more serious drama starring Cate Blanchett. The film averaged $102,167 on each of its six screens, making it the year's highly limited release of the year.
- Fruitvale Stationexpanded in a big way this weekend, adding more than 1,000 screens. It jumped into the top 10, earning more than $4.6 million. With very little competition for the next while, it should only inch up the list.
- Because life is unfair, here is a sad reminder that Grown Ups 2 has now made more than This is the End.
Next week: Because we're all being punished for not supporting better films, The Smurfs 2 opens Wednesday. It's the last family film before school starts, so parents will placate their kids by taking them. The original opened the exact same weekend two years ago, so it's sure to make at least $40 million and take No. 1. It's only competition is the pairing of Denzel Washington and Mark Wahlberg in 2 Guns. That should take second place with around $30 million.